Information you need before you start your website

To save time, money (and possibly your sanity), plan out the Web site carefully before you spend any money on developing it. You can determine what capabilities you’ll need and gather the information you need to get accurate pricing estimates by answering some of these questions:

  • Content
    • What information will you need on the site?
      • Images
      • Contact forms
      • Press releases
      • Brochures
      • Sales copies
      • Testimonials
      • etc
  • What interactivity will you need on the site?
    • videos
    • audios
    • databases
    • ordering of goods
    • etc
  • Updates of the Website
    • How regularly should the site be updated?
    • Who will perform the updates?
  • Visitors/Statistics
    • Who is going to use the website?
    • How many visitors do you estimate is going to visit the site?
    • What information do you need from the visitors?
      • Geographical location
      • What pages do they visit?
      • How long did they stay on the site?
      • Where did they come from?
  • Marketing/Advertising
    • How are you going to market the website?
      • Stationary
      • E-Mail signatures
      • E-Mail campaigns to current customers
      • Media marketing
      • etc
    • Who will do the marketing?
  • Sales
    • Do you expect to make sales from the website?
      • If so what is your breakeven amount
      • Can you track this?
  • Costs to be taken in account
    • Hosting
    • Design of the Web site
    • Marketing the Web site
    • Updating the site
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